In a couple months my design business will officially be 1 year old. Starting Orca was one of the best decisions I've made, and in the spirit of Thanksgiving month, I made a list of things of design-related ways I have been blessed within the last year. It was not hard to reach 15.
"We need to increase transparency at every level of government"
What fascinated me was how Mayor Bliss highlighted web design as a prime example; Grand Rapids' website has a severe lack of clarity and transparency, which can be completely turned around by good design.
This past weekend I participated in AIGA's Design for Good Weekend Blitz. It's a brilliant concept: designers, illustrators, copywriters, web developers, and more volunteer their weekend, and AIGA West Michigan pairs them up with a local non profit that needs some design work to reach their goals.
1. Collaborate with a fellow designer
Reach out to someone you know who has a different skill set or work focus and try to come up with a project you can work on together that will benefit both of you. If you are a motion designer,
I’m fortunate to be at a point where I have enough paying clients that I can afford to dedicate a good amount of time weekly, or sometimes monthly, to pro bono work.
This hasn't always been the case, and may not be for many people, but for those who are at all able to volunteer even just a couple hours a month, here are a few reasons why!
What is an explainer video?
An explainer video, also known as motion graphics, promo video, or informational video, is a short animation, usually within 60-90 seconds, that describes and markets a company, service, product, or program.
Every project is different; in some cases I spend hours on each of these items in this exact order, and other times I skip a step or two and have a draft ready for the client almost immediately - often thinking what a stroke of creative genius I’ve had and then recanting upon a second look or after client feedback